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11 Well-Made Print Advertisements From the Last Century (And How They Hold up Now)

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  In the history of American advertising, print has played a vital and interesting role. Print advertising has been around as long as any medium, surviving the advent of radio, television, and internet, maintaining its steady influence all the while. There’s something truly iconic about a well-crafted print ad, and the agencies and brands that have done it well over the years have seen immense benefits as a result. Here’s a look at some well-designed print ads from the last 115 years (one from each decade) and an attempt to understand what we can learn from the progression. Changes in taste, disruptive new technologies, and the natural evolution of our cultural propriety have completely transformed the way brands use print mediums to advertise – but certain patterns and threads hold true. Using a modern interpretive lens to reexamine those strategic patterns (and the ads that made use of them) makes for an interesting case study of where we’ve been and where we’re headed - as advertise

How to Use Smart Content to Take Advertisements to the Next Level

  Every publisher wants to stand out from the crowd, but the days of one-size-fits-all content creation are over. The reason why? Content marketing is a double-edged sword. As companies realize that it works, they want to invest in it more—which means that there’s more information being published on the Internet than ever before. Some media companies are responding and trying to outsmart the crowd by producing more content, generating more listicles, and writing more ‘quick wins’ and listicles. But keep in mind: many consumers view these actions as noise. The tech savvy ones, especially, will see more and just get annoyed. Their screening criteria is also becoming stricter: according to one stat, human beings have an attention spans worse than goldfish, according to Microsoft (seriously: check it out—it’s a cool study). That’s why smart content is so important. It’s also a powerful value proposition for advertisers who are looking to reach the right audiences with the right messaging a

The Science of Eye-Catching Advertisements [Infographic]

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  How do our brains react to advertisements? Well, it depends on the ad. It takes 250 milliseconds for the brain to absorb visual cues, but only 13 milliseconds for images to elicit emotion -- even if you aren't fully absorbing what you're seeing. So if you want to create more effective advertisements, you should use design and copy that foster an emotional response in your viewers. That's just one way that you can use neuroscience to improve your advertising. To learn more,   check out the infographic below from Celtra . (And for more inspiration,  check out this blog post  to see great examples of banner ads and social ads.)  

امامزاده سید کمال الدین سین

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  برخوار یکی از شهرستان ای استان اصفهان به شمار می آید که مرکز آن شهر دولت آباد است. این شهر در شمال شهر اصفهان قرار دارد و نزدیک ترین شهر به شهر اصفهان محسوب می شود. دولت آباد کنونی در فاصله سه کیلومتری ویرانه های دولت آباد قدیم ساخته شده است. به احتمال زیاد یکی از مهم ترین عوامل شکل گیری دولت آباد قدیم احداث یکی از اقامتگاه های شاهی در مسیر اصفهان به فرح آباد ساری و مشهد مقدس بود که این امر سبب توسعه این منطقه و تبدیل آن به قریه یا روستایی کوچک شد. در برخی منابع مکتوب و متون تاریخی، از دولت آباد با نام قریه دولت آباد اسم برده اند. این شهر از آب و هوایی گرم و خشک برخوردار است و فاصله آن شهر اصفهان حدود 6 کیلومتر می شود. در این بخش از مجله مستر بلیط در مورد یکی از جاذبه های گردشگری این شهر اطلاعاتی را گردآوری کرده ایم که در اختیار شما قرار می دهیم. این جاذبه که مکانی مذهبی به شمار می رود امامزاده سید کمال الدین سین نامیده می شود و سالانه افراد زیادی به هوای زیارت از این امامزاده راهی شهر دولت آباد می شوند.   معرفی امامزاده سید کمال الدین سین عوامل متعددى چون ظلم و ستم به شیعیان در حجا

The Most Annoying Types of Ads & What to Do Instead [New Data]

 A 2019 Edelman study found that three out of four consumers avoid ads. In fact, 47% said they have changed their media habits to see fewer ads while others use ad blockers to prevent them altogether. The reasons why vary. Personally, I hate repetitive ads. For about a month straight, every time I would watch a YouTube video, I would see the same ad and it got more irritating every time. Mostly because I wasn't interested in the brand or its services. But the incessant nature of the ad led to me develop a negative association with the company. Download Now: Free Ad Campaign Planning Kit So, how can brands deliver ads that audiences want to see? To know that, let's first look at what they definitely don't like. The Most Annoying Advertisement Types We surveyed 302 people using Lucid to ask them about what ads they're most annoyed by. When we asked the random survey pool, "What's the most annoying type of digital ad?", a whopping 58% of respondents said pop-

How to Create a Revenue-Generating Google Ads Campaign

 The trouble with search engine optimization (SEO) is that it takes a long time to work and doesn’t come with any guarantees. Pay-per-click (PPC) advertising, on the other hand, can provide results a lot faster. For companies that have no organic presence and need ROI fast, a paid ad is sometimes your best bet for driving traffic to (and conversions from) your website. The problem is that your competitors are using the same search terms and keywords you will. Not only do you need to know how to build a campaign through Google Ads, but you also need to know how to stand out from the crowd. Free Guide, Template & Planner: How to Use Google Ads for Business What is a Google Ads Campaign? Google Ads is a pay-per-click (PPC) system for advertising in the search engine results pages (SERPs) on Google. You can create Campaigns, which are used to organize groups of similar ads. Your Google Ads account can have one or many campaigns running at a time. Each campaign then includes multiple ad

How to Get Your Facebook Ad Approved [+ 4 Best Ad Practices]

 Facebook ads can generate awareness, bring in leads, and convert prospects … but only you can get them approved. In our 2020 "Not Another State of Marketing Report," we found that more than one in three marketers listed Facebook ads as their best performer in terms of ROI. That's a higher ratio than Google Paid Search or Instagram.   Over 3 million businesses used Facebook's advertising platform in 2020 and 78% of American consumers say they've discovered products on Facebook in the past. Whether you're already one of them, or if you're just getting started on Facebook advertising, understanding Facebook's ad approval process is paramount to success. Below, we identify the common causes for rejection, what you can do if your ad is rejected, and some best practices to follow to ensure success. Download Now: Free Facebook Advertising Checklist How to Get a Facebook Ad Approved In theory, Facebook's approval process is straightforward: Submit an ad t