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Showing posts from March, 2021

The 18 Best Advertisements & Ad Campaigns of All Time

  I've always been a little leery of proclaiming anything "the best." I never declared anyone my best friend as a kid because I was afraid my other friends might assume I thought less of them. So it was a little difficult for me to come up with just one "best" advertisement of all time — which is why there are 18 in this post instead. What makes these some of the best ads of all time? Because of the  impact  they had on the growth of the brand, and because they manage to hit on some universal truth that allows us to remember these campaigns years after they first began. In fact, some of us might not have even been alive when these campaigns first aired. But to know   what makes an advertisement great , you first need to know how an advertisement is defined. Advertisements Advertisements are written or visual messages dedicated to promoting a specific product, service, or campaign. Businesses can pay the owner of a channel or platform that reaches a similar audie

The Ultimate Guide to Mastering the Basics of Effective Social Media Advertising

  It's hard to imagine any company today could be successful and experience substantial growth without advertising their product or service and brand on social media. Advertising is how businesses promote themselves and whatever it is they sell to their audience members — and with billions of people on social media, it's clear why businesses choose to advertise and promote themselves through this medium. Social media advertising is a powerful marketing tactic that has the power to drive leads, boost revenue, increase brand awareness, and more. In this guide, we'll talk about why it's so effective, how to create a strategy for your business, and provide inspiration to help get you started. Social Media Advertising Social media advertising is the process of targeting your buyer personas, audience, and customers and promoting your brand, product, or service via social media posts and ads to convert leads and increase revenue. Now you might be wondering whether or not this

The Ultimate Guide to Advertising in 2021

  When you hear the word   advertising , what comes to mind? Do you think of banner ads on your favorite website? Those hilarious Super Bowl commercials? The billboards along the highway or posters in the subway stations? While most of us have a pretty good idea of what advertising  looks like , we often struggle to nail down exactly what it means — and how to do it well. From the printing press to pop-up ads, advertising has certainly changed with the times. Despite this, though, the need for advertising  hasn’t  changed, and neither have the techniques and best practices that make for quality advertising. That’s what we’ll cover in this guide. How does advertising work? Advertising works by breaking through the clutter and noise of everyday life, disrupting the viewer’s attention, and demanding their focus. Depending on the goals of your ad campaign, advertising can go to work for your company in a variety of ways: To raise awareness of your brand To drive potential customers to your

8 Inclusive Advertising Tips for 2021, According to Microsoft's Head of Inclusive Marketing

  Advertising can help create a direct connection between consumers and your brand, and is a critical component of marketing. And  inclusive  advertising can yield dramatic results and increase brand trust, loyalty, and better overall brand perception. In fact, 64% of people said they are more trusting of brands that represent diversity in ads, and 85% of consumers said they will only consider a brand they trust. Advertising that works hard for your company has never been more important as we come off the heels of a challenging year affecting all businesses. However, there is one concept that rang true for us all that can inform our approach in advertising for 2021 and beyond – that is, we are all interconnected and interdependent, both as consumers and as advertisers.   In this post, we'll provide eight tips curated from Microsoft's Marketing with Purpose Playbook to help you create more inclusive advertising, reach more customers, and grow your business. Download Now: Free Ad

The Ultimate Guide to Advertising in 2021

  When you hear the word   advertising , what comes to mind? Do you think of banner ads on your favorite website? Those hilarious Super Bowl commercials? The billboards along the highway or posters in the subway stations? While most of us have a pretty good idea of what advertising  looks like , we often struggle to nail down exactly what it means — and how to do it well. From the printing press to pop-up ads, advertising has certainly changed with the times. Despite this, though, the need for advertising  hasn’t  changed, and neither have the techniques and best practices that make for quality advertising. That’s what we’ll cover in this guide. Download Now: Free Ad Campaign Planning Kit Advertising vs. Marketing History of Advertising Advertising Methods How to Advertise Online Advertising Best Practices Memorable Ad Campaigns What is advertising? Advertising is creating messages to persuade and motivate someone to take action. Good advertising is designed to be extremely influential

Which Social Networks Should You Advertise on in 2021?

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  Whether you use it to supplement your existing   inbound marketing  efforts or it makes up your entire strategy, you’ve probably used social media to meet your marketing objectives. There are various social media platforms to choose from, and each comes with a user base that brings different advertising potential. Even though there are so many platforms, HubSpot marketing experts Kelly Hendrickson and Andrew Delaney don’t think that you should be using all of them. Featured Resource: Digital Advertising Training Course Hendrickson says, “When it comes to choosing which social platforms to invest in, there’s often not a one-size-fits-all answer.” This is because, based on your business’s buyer personas and marketing goals, certain channels will help your advertisements gain more traction, while others may not be as impactful. This post covers six different social media platforms to give you an understanding of when you should and shouldn’t elect to use them in your social media advert

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  خورموج مرکز شهرستان دشتی و نیز مرکز بخش مرکزی این شهرستان در استان بوشهر واقع در جنوب ایران است. خورموج در حدود هشتاد کیلومتری بندر بوشهر و در ارتفاع شصت متری از سطح دریا قرار دارد. این شهر در میان کوه های خورموج در شمال و خاکو در جنوب شرقی، از رشته کوه های زاگرس، قرار گرفته است. رود مند و رود شور از شاخه های آن در این شهر جریان دارند. دمای شهر در گرم ترین روزها به 50 درجه و در سردترین روزها به 15 درجه می رسد. ساکنان شهر خورموج را قشقاییی ها، سادات، کللیها، خواجه ها و برخی طایفه های بومی تشکیل می دهند و به زبان فارسی با گویش محلی سخن می گویند و با زبان عربی نیز آشنایی دارند. وجه تسمیه آن به درستی مشخص نیست و روایات گوناگونی در مورد آن وجود دارد؛ صرف نظر از معنای واژه خور، یعنی خلیج، خورموج را بر گرفته از هورموز یا هرمز دانسته اند. همچنین خور موج را ترکیبی از خور، مخفف خورشید، و موج گفته اند. تاریخ خورموج چندان روشن نیست؛ چنان که تا پیش از 1179، زمان سلطه یافتن کریم خان زند بر این منطقه نامی از آن در منابع نبوده است. با این حال در این منطقه می توان آثاری تاریخی مختلفی چه بسا قدیمی تر